Ladies do you know your measurements? August 25 2014

Ladies Do You Know You’re Measurements?

The number one comment I hear from ladies who are skeptical of buying plus size clothing online is "How will I know if it will fit me and look good if I can’t try it on?”

All too often we get stuck on the number on the size tag, but what’s really important is to know what 'your' numbers are. Unfortunately there is no universal size chart, as much as this would make life easier!  There are so many different labels and designers out there that use different size grading. At times I have been up to a size 22 with one label and a 16 in another! It can get very confusing.  Believe me I know the complexities of online shopping and have done my best to make it easier for you. All As I Am Fashion garments have a measurement chart of the actual garment in ‘each’ size and all imported clothing will also have listed their own size chart to compare to. This helps you make the right decision for choosing the right fit for you. So the best thing to do is to get out that measuring tape, pen and paper!  Even better is to pair up with a friend and help take each others. The most useful measurements to take are your bust, waist, hip and inseam and rise for pants is important too. The best way is to hold the measuring tape firm but comfortable.  For the bust: With arms relaxed down at side's measure around the fullest part of the bust. Waist: Measure around your natural waistline (usually around the same level as elbow) keeping the tape comfortable. Hips: Stand with heels together, and measure around the fullest part of your hips (about 22cm down from waist). Inseam: Measure your existing pants from crotch to desired length. Rise: Measure top front of waistband to back top of waistband.  Keep your measurements handy when you’re online shopping! I hope this was helpful ladies, I know I should have taken my measurements long ago!  If you live in Gold Coast and would like a consultation while checking out the As I Am Fashion Showroom I am happy to take your measurements for you.  Please contact me at or phone 07 5502 3809 to make an appointment.

Here to help,